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DJI’s botched Mini 3 Pro launch: what went wrong?

Drones · June 21, 2022

Over one month ago, the DJI Mini 3 Pro drone was launched. Those who got on the order bandwagon right away, fortunately, got their units without delay (like I did).

However, one thing that DJI has botched about the launch is the availability of accessories. Most notably, the Fly More and Fly More Plus kits. The Fly More Plus kit features the extended-range batteries that many who plan on using the Mini 3 Pro for photography or travel purposes want.

Since the Mini 3 Pro launch in mid-May, the fly more kits, as well as batteries and propeller replacements, have been delayed multiple times. First, it was meant to be by the end of May, then early June, then late June, and now many of these accessories have been delayed until late July.

While my experience is contained to Australia, this is a global issue due to supply chain problems. It sounds rather entitled, given what is happening in the world now. Still, it’s also frustrating that DJI has once again launched a product without any additional batteries or the ability to even replace the propellers.

The botched launch has had the biggest impact on official third-party retailers. In Australia, the official seller for DJI products is D1 Store.

I have had an order for Mini 3 Pro Propellers since May 20, 2022. I asked support when I could expect them, and they said they don’t have an ETA for when they’ll arrive from DJI. I then went to DJI’s store (which you can also confusingly order from), and they told me they had some in stock to be dispatched the next day.

For the Fly More Kit Plus, I was told that they could ship from July 12, 2022. I had an order with D1 Store from May 20 as well. I have asked them when they expect the shipment to arrive, and they said they don’t have an ETA for that either. Presumably, it’s late July like DJI.

As you can see in my conversation with a D1 Store representative, they don’t know when the Mini 3 Pro Propellers are coming. Nor do they know when the Fly More kits are coming either.

Some people have obtained these kits in other parts of the world. In the UK, allegedly, retailers have received shipments of Mini 3 Pro accessories, and Australia seems quiet on the Western front.

It’s so bizarre that DJI has launched a new drone but seemingly didn’t have the necessary stock, nor were they ready to even ship the accessories for this drone. Be careful if you do get a Mini 3 Pro. Without the ability to get replacement propellers, you might be unable to fly your new expensive gadget until July.

Dwayne

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